Justice Cool

Explainer video

Client - Justice.Cool
Production - Untime
Creative Director - Liza Tarasova
Lead Animator - Liza Tarasova
Animators - Vlad Zhelykhovskyi, Nick Zaychenko
Illustrators - Olya Kovalenko, Ira Voilenko
Sound Design - Zvoolab Audio
We was invited to creation of explainer video for justice.cool.
Justice cool - is the first artificial intelligence-assisted mediation platform. It is the first risk-free and fully online. This conciliation platform helps people to settle small disputes.

Goal

Our task was to create a video that in easy and accessible form tells about how this platform works.

Solution

We had to save the visual style which was already used on the client’s website, and create elegant animation.

Process

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Moodboard

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Based on the existing style, we created the corresponding characters, but faced with one problem, in our video, it was important to show characters’ emotions, but they had no faces. To solve this problem, we used emoji that popped up in all messages and used expressive poses and gestures of the characters.

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Some details and behind the scenes

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Zhylyanska st. 118, Kyiv, Ukraine, 01032

We craft animation since 2015